Ace Salesforce Marketing-Cloud-Developer Certification with Actual Questions Nov 30, 2023 Updated
2023 The Most Effective Marketing-Cloud-Developer with 200 Questions Answers
Salesforce Marketing-Cloud-Developer certification exam is designed to test the knowledge and skills of professionals in the area of marketing cloud development. Salesforce Certified Marketing Cloud Developer Exam certification is intended for developers who have experience in building and implementing marketing cloud solutions using Salesforce technologies. Marketing-Cloud-Developer exam is designed to evaluate the candidate's understanding of various aspects of marketing cloud development including data modeling, messaging, automation, and integrations.
NEW QUESTION # 17
A developer wants to include an AMPscript if/else statement in an email to satisfy the condition "if the subscriber's tier is not premier then display heading encouraging them to upgrade." The tier value has already been set as variable named @level. How should the developer write this AMPscript conditional statement?
- A. " ENDIF IF @level == 'premier' THEN SET @message = 'Upgrade to premier now
- B. '" ENDIF]%% %%=v(message)=%%%%=IF(@level IS 'premier', Upgrade to premier now! You are a premier member%%=IIF(@level = 'premier', 'You are a premier member!', Upgrade to premier now!
- C. %%[IF @level == 'premier' THEN SET @message = You are premier member
- D. %%=IIF @level == premier, You are a premier member" Upgrade to premier now!
- E. %%IF(@level == 'premier') THEN 'Upgrade to premier now!' ELSE 'You are a premier member' ENDIF]%%
Answer: B
NEW QUESTION # 18
A developer identified duplicate contacts and initiated aContact Delete process for 10 million subscribers.
How could the process be expedited?
- A. Stop current delete process and delete smaller groups
- B. Delete anyunnecessary Sendable Data Extensions
- C. Change the Suppression value to a larger value
- D. Manually delete subscribers in All Contacts
Answer: A
NEW QUESTION # 19
* Certification Aid uses Marketing Cloud Connect and wants to create a lead capture form on a landing page. When a customer submits the form, a Lead record should be created in Salesforce. Which scripting language can be used for this? Choose 2.
- A. SSJS for whole functionality.
- B. AMPscript to create Salesforce record, SSJS for form handling.
- C. SSJS to create Salesforce record, AMPscript for form handling.
- D. AMPscript for whole functionality.
Answer: B,D
NEW QUESTION # 20
A developer is implementing a custom profile center and using the LogUnsubEvent request. Which parameter is required for the event to be tied to the appropriate send?
- A. JobID
- B. ListID
- C. Unsub Reason
- D. SubscriberKey
Answer: A
NEW QUESTION # 21
A developer receives Error Code 5 when performing a SOAP API call. The error states: "Cannot Perform 'Post' on objects of type 'SentEvent'".
What could be the issue?
- A. The authentication token has expired.
- B. 'SentEvent' is not able to be updated using SOAP.
- C. It may be a temporary network issue.
- D. SOAP does not support POST; use REST
Answer: B
NEW QUESTION # 22
A marketer is troubleshooting why an email send's tracking information is not available in Sales Cloud. The marketer confirms Marketing Cloud Connect is installed properly. What should be confirmed next to continue troubleshooting the send's tracking information?
- A. The audience was a Salesforce Data Extension containing the appropriate SFID
- B. The email was sent to the All Subscribers list
- C. The audience was built using a Triggered Send Data Extension template
- D. The tracking destination folder was set to My Tracking
Answer: A
NEW QUESTION # 23
What is the purpose of the IF statement below?
- A. To handle when the subscriber is in a held status
- B. To handle when no row is returned by the LookupRows function
- C. To handle when there are multiple records in the data extension for the subscriber
- D. To handle when images are broken
Answer: B
NEW QUESTION # 24
When appending data to links via Web Analytics Connector, which parameter should be used to track subscriber behavior?
- A. Contact Key
- B. Subscriber ID
- C. Email Address
- D. Subscriber Key
Answer: B
NEW QUESTION # 25
Which action could the RaiseError AMPscript function be configured to perform?
- A. Delete the subscriber record
- B. Log the source of the error
- C. Update the subscriber's status
Answer: A
NEW QUESTION # 26
A developer is leveraging the SOAP API to dynamically display Profile and Preference Attributes in a custom profile center. Which method could be used to support the dynamic functionality?
- A. Perform
- B. Describe
- C. Configure
- D. Extract
Answer: B
NEW QUESTION # 27
A developer wants to extract tracking data from the Market Activity in the user interface.
Which option would be available to extract the data"?
- A. Automation Studio
- B. REST API
- C. Journey Builder
Answer: A
NEW QUESTION # 28
NTO wants to exclude sending an email at send time to those with a record on the 'Exclude' Data Extension. The primary key on this data extension is Subscriber Key. How would a developer write the Exclusion Script?
- A. Lookup ('Exclude','EmailAddress','SubscriberKey',SubscriberKey)
- B. Rowcount (LookupRows('Exclude',SubsciberKey,_SubscriberKey) >0
- C. Lookup ('Exclude','SubscriberKey', 'EmailAddress', emailddr_)
- D. Rowcount (LookupRows('Exclude','SubscriberKey,_SubscriberKey) >1
Answer: B
NEW QUESTION # 29
Which action could the RaiseError AMPscript function be configured to perform?
- A. Log the source of the error
- B. Update the subscriber's status
- C. Delete the subscriber record
Answer: A
Explanation:
The RaiseError AMPscript function can be configured to log the source of the error. This allows administrators to quickly identify the cause of an issue and take the necessary steps to fix it.
NEW QUESTION # 30
Certification Aid wants to create a file drop automation with a filename pattern. An import file is placed daily on the Marketing Cloud Enhanced FTP server, and the file name always starts with the current month and day (e.g. OCT26). How should the filename pattern be defined? Choose 2.
- A. Ends With operator
- B. %%MMDD%%
- C. Begins With operator
- D. %%Month%%%%Day%%
Answer: C,D
NEW QUESTION # 31
A developer wants to include a comment within an AMPscript code block for the benefit of other developers who will be reviewing the code.
Which syntax should the developer use?
- A. -- This is a comment
- B. // This is a comment
- C. < !- This is a comment
- D. /" This is a comment */
Answer: D
NEW QUESTION # 32
Northern Trail Outfitters is using a mobile campaign to collect email addresses of interested subscribers. Using AMPScript's API functions they will send a confirmation email when an email is texted into their short code.
Which two objects are required to successfully create a TriggeredSend object? Choose 2 answers
- A. Attribute
- B. TriggeredSendDefinition
- C. Contact
- D. Subscribers
Answer: B,C
NEW QUESTION # 33
A developer wants to aggregate monthly energy usage data over a four month period for each subscriber within an email. The monthly usage values are stored in variables for each month in the following way:
How should the developer use AMPscript to generate the total?
- A. SET @total - ADD(@jan,ADD(@feb,ADD(@mar,@apr)))
- B. SET @total = AZD((@jan @feb) @mar) @apr)
- C. SET @total - (@jan - 3fet - @mar @apr>
- D. SET @total = (ADD(@jan,@feb), ADD(@mar, @apr))
Answer: A
NEW QUESTION # 34
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Marketing Cloud Developer Certification Exam topics
Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our Marketing Cloud Developer exam dumps will include the following topics:
- API: 22%
- Security: 7%
- Data Management: 22%
- Programmatic Languages: 35%
- Data Modeling: 14%
Salesforce Marketing Cloud platform is a powerful tool for marketers to create personalized customer journeys and automate marketing campaigns. The Marketing-Cloud-Developer Exam focuses on the development aspects of the platform, including creating custom data models, developing and deploying email templates, and integrating Marketing Cloud with other Salesforce products.
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