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Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials : 1Z1-1031 Exam

1Z1-1031 Exam Questions
  • Exam Code: 1Z1-1031
  • Exam Name: Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials
  • Updated: Oct 13, 2026
  • Q & A: 75 Questions and Answers
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Oracle 1Z1-1031 Exam Syllabus Topics:

SectionObjectives
Oracle Marketing Cloud Data Management Platform Overview- Platform capabilities and use cases
- Architecture and components
Data Onboarding and Integration- Data governance and privacy considerations
- Data sources and ingestion methods
Activation and Reporting- Reporting and analytics insights
- Data activation workflows
Implementation and Configuration- Tagging and BlueKai integration
- Site and server data collection methods
Audience Management- Segment creation and management
- Category and taxonomy configuration

Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials Sample Questions:

Question #1

You have just set up a new classification rule and configured it properly, but data does not seem to be mapping properly to the categories.
What is the reason why it is not working?

  • A. It takes one week after rule creation for data to be mapped to prescribed categories.
  • B. The old rules must be purged prior to running the newly created rule.
  • C. In addition to the classification rule, you also need to configure a chint rule.
  • D. You must wait at least thirty minutes after creating a classification rule to start using it.
Reveal Solution  Discussion  0

Correct Answer: D  🗳️

Question #2

Which two data storage locations can be used when implementing Server Data Transfer Batch? (Choose two.)

  • A. Client owned and managed Amazon S3 Bucket
  • B. Oracle owned and managed SFTP location
  • C. Oracle owned and managed Amazon S3 Bucket
  • D. Client owned and managed SFTP location
  • E. Client owned Google Cloud Storage
Reveal Solution  Discussion  0

Correct Answer: A,D  🗳️

Question #3

Identify three environments where you can successfully execute ID swaps from. (Choose three.)

  • A. Desktop and mobile web sites
  • B. OTT box without web view
  • C. Hybrid apps using a web view
  • D. Native apps using BlueKai SDKs using web view
  • E. Native apps using BlueKai SDKs without web view
Reveal Solution  Discussion  0

Correct Answer: A,C,D  🗳️

Question #4

Your client wants their first initiative to be a re-targeting campaign. What do you need to ensure is configured/initiated before the execution of this type of campaign?

  • A. That a custom audience pixel has been generated and that a look-alike model has been created
  • B. That a Java Script BlueKai tag is placed in the header of each page and that your client submits reporting for use of third-party data
  • C. That access to 3rd party data has been granted and that 1st party converters have been suppressed
  • D. That vendors and share partners have been configured and that Data Usage Agreement has been signed
  • E. That the BlueKai coretag is placed on the company site and that the channel partner's app has been installed
Reveal Solution  Discussion  0

Correct Answer: D  🗳️

Question #5

Your client created a campaign but it is not listed as Active. What are two problems? (Choose two.)

  • A. The campaign did not have labels associated with it.
  • B. The campaign priority was not set.
  • C. The campaign status was set to Idle.
  • D. The IDs Delivered section was not configured.
  • E. The campaign did not have a set end date.
Reveal Solution  Discussion  0

Correct Answer: B,C  🗳️

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